CONNECT AND GAIN VALUABLE KNOWLEDGE
FROM INDUSTRY EXPERTS
Visit the MeetUp Zone on the second day of i-Con and take part in specialized SEO workshops designed to help industry professionals elevate their search engine optimization skills! Find out how SEO can improve your brand's online visibility through fresh insights, trends, and strategies, guaranteed to further optimize your digital marketing efforts. Starting from 12:00 p.m. workshops will last approximately 1 hour so, don't pass up the chance to develop new skills, learn more about SEO, and unlock a world of possibilities through i-Con's newest addition!
Expert Advice
Expand your SEO knowledge and meet some of the most influential people in the field!
Hands-On Approach
Don't miss the opportunity to learn from applied strategies and through practical examples and case studies!
SEO For Everyone
Get introduced to the world of SEO the right way, and brush up on the fundamentals that lead to success!
Thursday 28 May
Thomas Vavougios
SEO Manager/Founder
The 2026 Parasite SEO Playbook
A Complete Guide to Parasite SEO: Types, Examples, Strategies & Google’s Response
City of Dreams
Liam Quirk
Founder
If I was launching a High-Risk Website now, here is exactly what I would do
Launching a website in a high-risk industry isn’t straightforward. Advertising restrictions, regulatory pressure and stricter search guidelines mean many traditional growth tactics simply don’t work. I'll walk through how to build trust with search engines, structure content in sensitive industries and develop authority in sectors where visibility is hard to earnn
City of Dreams
Dinesh Sivapragsam
Global Head of SEO
The ROI Extraction: Weaponizing SEO for Immediate Revenue
Stop subsidizing Google and start reclaiming your margins. Moving past traffic for traffic's sake to focus on the only question that matters: "How does this make me money NOW?"
City of Dreams
Kyle Roof
Co-founder
(Un)helpful Content, Nah, just (un)helpful robots
On the surface, this talk explores recent testing, the best LLMs for SEO, and how to avoid Google penalties when using AI. Beneath that, it delivers a powerful message: while the landscape may feel constantly shifting, the fundamentals remain steady if you apply the right framework to evaluate change. Expect practical insights, clarity, and a refreshing sense of direction.
City of Dreams
Alan Cladx
Co Founder & CEO
CladXTBA
City of Dreams
Craig Campbell
SEO Trainer & Consultant
Black-Hat Strategies That Work In 2026
In this session, we will cover Black Hat tactics that are still working in 2026, algorithm changes, and Google catches up with you. Staying ahead of the game is important, especially in competitive niches like iGaming.
City of Dreams
TBA
TBA
TBA
TBA
TBA
TBA
TBA
TBA
TBA
City of Dreams
Nikolas Monti-Potsolakis
CEO & Founder
iGaming SEO: Hyper-Local, AI-Ready & Technically Unbreakable
AI is shrinking search visibility and pushing affiliates out of traditional rankings, signaling a shift away from content-driven dominance. As AI reshapes how users discover and choose brands, affiliates must evolve from chasing rankings to becoming trusted data sources for AI. This session explores the technical SEO foundations of the future—structured data, performance, evolving authority signals, and AI-driven trust factors—and asks: how do you futureproof your strategy when AI becomes the audience?
City of Dreams
